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Loan claims: Payday loan firms 'could be increasingly in demand'

More and more people could be incurring payday loan charges because of the difficult financial situation many members of the public are in.

Informed Choice chartered financial planner Martin Bamford highlighted an uncertain jobs market, low price inflation and small interest rates as some of the issues that are squeezing consumers at present.

"In one respect, payday loan companies are responding to demand, or at least a perceived demand," he remarked.

The specialist said the companies enabling people to make payday loan claims are becoming "more vocal" and are advertising to increase their market presence.

He suggested every enterprise involved in money lending should provide their clients with an "adequate level of protection".

Some people who use payday lenders are exposed to "significant risks" as a result of weaknesses in the sector, Mr Bamford added.

Trade bodies representing over 90 per cent of this industry recently confirmed they are to change their codes of practice to deliver customers with higher levels of protection, with these changes occurring by July 25th.

Amir Hussain
Amir specialises in personal loans, consumer debt and debt managementADNFCR-2776-ID-801393315-ADNFCR

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